Showing posts with label name change. Show all posts
Showing posts with label name change. Show all posts

Friday, December 10, 2010

New logo vs old

I wanted to take a few moments to discuss the new logo. Several people have mentioned that they preferred the old one, so I wanted to explain the thinking behind the new logo.

First, let's just take a look at them side-by-side:






As you can see, there are some things that haven't changed. OK, one thing - the background. The same soothing blue gradient tones. Ahhh. Feel the tension drain from your shoulders as you take in the tranquil blue background.

For the person-shaped thing, I wanted to go from the amorphous blob to something a little more defined, and refined. Especially when blown up to larger size, the brown snowman-looking dude wasn't cutting it. Once a family member asked me if I thought it looked like a toilet with the seat up, I knew I needed a change. The new guy looks much better, and certainly won't be mistaken for a toilet. You can clearly see where he's come from, but he's evolved. Look ma! I've got arms and legs!

Keeping with the evolution theme, I decided that the big fat pencil had to go. It has now been replaced with a sleek-looking pen.

Finally, I decided to tie the logo into the new name, by having the guy cast a round shadow. A spot, if you will.

I quite like our new mascot and logo. I think our mascot is also quite pleased with the result. After all, he's smiling.

Monday, December 6, 2010

My Writing Nook is now My Writing Spot

FOR IMMEDIATE RELEASE
Contact: Peter de Tagyos
Email: mywritingspot@gmail.com


NOOK PROVES TOO UNCOMFORTABLE FOR WRITING APP. ESCHEWS CRANNY AND HITS THE SPOT.
Independent developer changes app's name following bookseller's sabre-rattling.

Independent software developer PT Software Solutions is announcing a name change for their popular writing app My Writing Nook. Henceforth, the app will be named My Writing Spot. This renaming is in response to pressure from an ignoble bookseller pushing a device whose name is a common English word. The updated web app goes live today at http://www.mywritingspot.com, and free updated releases of the mobile apps are available for iPhone/iPod/iPad and Android today in their respective app stores.

"We've chosen to look at this as an opportunity," said developer Peter de Tagyos. "With all the features that we've added to the app in the latest release and over the past year, we've outgrown our little nook. Our current apps really do hit the sweet spot for writers, providing a fast, distraction-free writing environment that is easy to use anywhere. We'll leave the nooks to the little guys."

My Writing Spot also has a shiny new logo (as seen above) to go along with the new name.

For more details about the My Writing Spot name change and a bit of snark, visit http://www.mywritingspot.com/whats-in-a-name

My Writing Spot (formerly known as My Writing Nook) is a popular web and mobile app dedicated to helping writers "write simply anywhere." The free web app can be found at http://www.mywritingspot.com, and there are mobile versions available for iOS and Android devices.

If you'd like more information about this, or to schedule an interview with Peter de Tagyos, please email Peter at mywritingspot@gmail.com